'Pay Attention': Listening to and Learning from Campus Customers

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Core Competencies: Communications, Leadership, Management
Originally presented on August 17, 2010
1 p.m. Eastern

Customers might not always be right, but they always have something to teach us if we're willing to listen. During this program, customer service expert Ann Thomas will help campus professionals and student employees prepare for the upcoming academic year by understanding strategies they can use to listen to their customers and improve the service offered. Discussion will focus on the campus service environment and specifically how customers voice their satisfaction and dissatisfaction. Topics will include modern methods of providing feedback (e.g., via social media) and appropriate responses depending on whether the customers are internal or external to the organization. This program can be incorporated into student employee training, new professional orientation, or planning meetings for managerial staff.  

This webinar is part of a three-program series that also includes Customer Service Basics for Campus Professionals and Students (July 27) and Serving all the ‘Generations at Work’ on Campus (Aug. 9). Both programs will be available in their archived versions.

Program Fees

ACUI members: $129.00
Non-members: $149.00

Do you think you should have access to the archived materials? You must be logged in to the ACUI website and someone from your institution must have purchased the program for you to have access.

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Updated April 2, 2015